Quiet, passive, demure, yet sensual and seductive; the original Japanese Geisha used beauty and intrigue to entice and inspire the imagination. Traditional Kimono’s were handmade and consisted of intricate silk prints. The beauty was always accentuated with finely applied makeup and hair – often taking up to 2 hours to perfect.

The hat for me, is the Western equivalent to dressing in that quiet yet elegantly inspiring way.

Few places still evoke our passion and desire to dress to the nines, so for me, the annual Ascot racing carnival becomes so much more than a sporting spectacular.

The Sport of Kings is also fit for a true celebration of style, sophistication and modern design.  Like the Geisha, a beautiful dress must be accentuated and for Ascot, the stakes are high to find that perfect hat – and perfect look.

Not only has the humble hat made a fashionable reappearance on the international catwalks of late; being paraded by the likes of Dior, Lanvin, Rick Owens and Marc Jacobs, but our very own Duchess of Cambridge is rarely seen at an event without one. (And that’s despite potentially hiding her signature silky locks!).

We support new designers here at The editeur and are proud to announce this exclusive collaboration with independent Milliner Laura Apsit Livens. Laura brings us her wealth of expertise in the art of fine hat making. Not only has Laura made and styled hats for several of the Royal Wedding guests at THE wedding of the decade, but has worked alongside Philip Treacy, providing her with invaluable experience in couture techniques.

Check out these tasty little seductive numbers, which will assure that any betting losses that amount on the day can be easily forgotten in the knowledge that you look, well, truly fabulous.

A somewhat expert on the wearing of hats (I personally own over 40), and have styled many a shoot with millinery; including Gillian Anderson for Fiasco Magazine  – I’m here to walk you through the best ways to style up your hottest new accessory because as in the word’s of Laura, “Perfection is the only option”

The Patrizia Pepe floral Printed Silk Maxi Dress is the ideal way to compliment the lemon and cream accents in Laura’s Orchid Head Spray piece.

Style Tip: keep jewellery to a bare minimum for maximum wow! factor.

The Pinko Elisir Dress works wonders with the contrasting pink shades of the Pachai Peony Button hat

Style Tip: light makeup will keep this look young and fresh

For a more structured and sharp look, try the Sportmax Fertile Peplum Dress with the Swarovski Silk Button headpiece 

Style Tip: a carefully applied slick of black eyeliner along your top lid and a ruby lip is all this look needs to really pop!

Remember to check the dress code prior to the racing carnival if your hat is for Ascot itself and well, see you there.

Giddy up!